Curious about the performance of short-term rentals in Nairobi, Kenya? Over the last year, the average occupancy rate was 50% with an ADR (Average Daily Rate) of 39€. Hosts earned on average 576€ per month.

90-day occupancy forecast for Nairobi so you can update rates and stay ahead of competitors.
Key metrics to optimize your pricing strategy
Avg. Monthly Revenue
576€
$524 USD
YoY Revenue Change
-9%
vs. previous year
Occupancy Rate
50%
~15 days/month
Average Daily Rate
39€
$35 USD
Seasonality Index
28%
demand variation
Best Months
December, July
peak season
Worst Months
September, February
low season
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Over the June 2025 to May 2026 analysis period, Nairobi averaged 50% occupancy at an ADR of 39 EUR (about 35 USD), giving roughly 578 EUR (525 USD) in average monthly revenue per listing across 619 active listings. Kenya has only one city in our dataset, Nairobi, so the city figures are the national benchmark rather than an outlier above or below it. Occupancy of 50% over 181 booked nights a year is moderate, and the modest ADR reflects a market where revenue is driven more by volume and corporate medium-stays than by nightly rate.
Seasonality reads at 28%, a meaningful but not extreme swing, with December and July as the best months and September and February the weakest. The clearest signal is the minus 10% revenue change year on year: rates and bookings softened over the period, so pricing discipline and targeting the corporate, UN and safari-transit segments matter more than chasing peak-week rate alone.
Average occupancy rate by month in Nairobi, compared with the same month a year earlier.
| Month | Occupancy | Prior year |
|---|---|---|
| Jul 2025 | 49.3% | 48.7% |
| Aug 2025 | 50.4% | 50.2% |
| Sep 2025 | 47.4% | 49.2% |
| Oct 2025 | 48% | 48.4% |
| Nov 2025 | 49.4% | 51.1% |
| Dec 2025 | 54.7% | 56.1% |
| Jan 2026 | 49.2% | 50.4% |
| Feb 2026 | 49.9% | 52.1% |
| Mar 2026 | 46.6% | 45.7% |
| Apr 2026 | 47.5% | 47.4% |
| May 2026 | 47.4% | 45.5% |
| Jun 2026 | 47.3% | 48.1% |
📌 Historical trends reveal seasonal highs – plan accordingly.
These figures reflect real-time demand in Nairobi, helping you plan and price strategically.
Nairobi is East Africa's business hub and the gateway to Kenya's safari circuit, and both engines feed short-term rental demand. Most travellers heading to the Maasai Mara, Amboseli or the coast spend at least a night in the city, and Nairobi National Park sits inside the city limits, so safari guests overnight here on arrival and departure. Alongside that leisure flow sits a deep corporate base: the United Nations Office at Nairobi (UNON) in Gigiri hosts the global headquarters of UN Environment and UN-Habitat, and the city anchors a dense diplomatic, NGO and conference market that drives weekday and medium-stay bookings.
Guests arrive through Jomo Kenyatta International Airport (JKIA), Kenya Airways' base and the region's main hub, which keeps a steady mix of safari tourists, consultants and visiting NGO and UN staff. The result is a market where corporate and leisure demand overlap rather than compete, supporting serviced apartments and furnished Airbnb units across the western suburbs year round.
Demand peaks in the dry, cool months and around the December festive season, which matches the city's own data showing December and July as the strongest months. July to September is Kenya's high safari season, coinciding with the Great Migration in the Maasai Mara, and Nairobi fills as the arrival and departure point for those trips. December is the second peak: the short rains taper off by mid-month and the festive break brings both tourists and the diaspora home.
The softest months are September and February, the shoulders either side of the safari and festive peaks. Nairobi's bimodal rainfall (long rains March to May, short rains October to December) shapes the low periods, with the long rains in particular cooling leisure demand. Event spikes are worth planning around: the Safari Sevens rugby tournament runs 9 to 11 October 2026 at a Nairobi stadium and draws international teams and spectators, tightening supply across the western suburbs for that weekend.
Westlands and Kilimani carry the densest supply of furnished short-stay apartments and suit operators best. Westlands is the upmarket commercial core, walkable to malls, the GTC towers and corporate offices, and uniquely serves business travellers, UN and diplomatic staff and Airbnb guests at once. Kilimani is the most central and walkable residential pick, close to coworking spaces and a favourite of digital nomads and longer-stay guests.
Gigiri is the diplomatic zone next to the UN complex, drawing premium long and medium stays from UN and NGO staff. Karen, Runda and Muthaiga are the outer low-density luxury suburbs of gated homes and large gardens, better for villa-style and family rentals than high-turnover city apartments. Kileleshwa and Lavington fill the gap between Kilimani and the suburbs with quieter furnished-apartment supply. The CBD itself is more transit and office than overnight territory, so most short-stay activity clusters in the western belt.
Short-term rentals in Nairobi sit under Kenya's national tourism framework. The Tourism Regulatory Authority (TRA) introduced registration and licensing rules for Airbnb-style accommodation in 2021, and under Section 7(1)(c) of the Tourism Act 2011 and the TRA Regulations 2014, persons running tourism accommodation businesses are required to be licensed by the TRA. Operators running more than one or two units commercially are expected to register as accommodation establishments; single units let occasionally fall into a greyer, less-enforced area.
Because an Airbnb is treated as an income-generating business, hosts also need a Single Business Permit from the Nairobi County Government, and rental income is taxable. The framework is still maturing, but the direction is clearly toward greater formalisation and enforcement, so operators should register early, keep the county permit current and account for tax rather than assume the grey area will persist.
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* Calculations based on 30 days/month. Actual results may vary depending on market, season, property type, and implemented strategy.
Nairobi averaged about 50% occupancy over the June 2025 to May 2026 period, equal to roughly 181 booked nights a year across 619 active listings. That is a moderate figure for a market driven by both safari-transit tourism and a deep corporate, UN and NGO base, so well-run units in Westlands or Kilimani can run noticeably above the citywide average.
December and July are the strongest months. July to September is Kenya's dry, cool high safari season tied to the Great Migration, and December peaks around the festive break as the short rains end. September and February are the weakest. The Safari Sevens rugby tournament (9 to 11 October 2026) also briefly tightens supply across the western suburbs.
Yes. Kenya's Tourism Regulatory Authority requires short-term accommodation operators to register and be licensed under the Tourism Act 2011 and TRA Regulations 2014, especially if you run more than one or two units commercially. You also need a Single Business Permit from Nairobi County, and rental income is taxable. Enforcement is tightening, so register early.
Westlands and Kilimani have the densest furnished short-stay supply and the best mix of corporate and leisure demand. Gigiri suits premium long and medium stays near the UN complex. Karen, Runda and Muthaiga are low-density luxury suburbs better for villa-style and family rentals than high-turnover city apartments.