Curious about the performance of short-term rentals in Montevideo, Uruguay? Over the last year, the average occupancy rate was 68% with an ADR (Average Daily Rate) of 47€. Hosts earned on average 923€ per month.

90-day occupancy forecast for Montevideo so you can update rates and stay ahead of competitors.
Key metrics to optimize your pricing strategy
Avg. Monthly Revenue
923€
$840 USD
YoY Revenue Change
-2%
vs. previous year
Occupancy Rate
68%
~20 days/month
Average Daily Rate
47€
$43 USD
Seasonality Index
31%
demand variation
Best Months
January, December
peak season
Worst Months
June, September
low season
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For the analysis period 2025-06 to 2026-05, Montevideo averages 68% occupancy at a 47€ ADR, producing roughly 920€ in average monthly revenue across 246 booked nights per year. Because Montevideo is effectively the entire Uruguayan Airbnb market in this dataset, those figures also define the national average rather than sitting above or below it, so the benchmark to beat is internal: top barrios like Pocitos should clear the 68% line while peripheral listings drag it down.
The 47€ ADR is modest by European standards but solid for the Río de la Plata region, and the 68% occupancy is healthy for a single-season market. Revenue is down 3% year on year, a mild softening rather than a slump, and the 35% seasonality confirms that winter discounting and mid-stay bookings are what protect annual yield.
Average occupancy rate by month in Montevideo, compared with the same month a year earlier.
| Month | Occupancy | Prior year |
|---|---|---|
| Jul 2025 | 68.5% | 66.5% |
| Aug 2025 | 64.1% | 65.8% |
| Sep 2025 | 68.2% | 72.4% |
| Oct 2025 | 70.8% | 73.1% |
| Nov 2025 | 76.7% | 79.2% |
| Dec 2025 | 73.9% | 74% |
| Jan 2026 | 72.6% | 71% |
| Feb 2026 | 77.4% | 74.6% |
| Mar 2026 | 68.4% | 71.1% |
| Apr 2026 | 65.4% | 63% |
| May 2026 | 65.2% | 63.3% |
| Jun 2026 | 61% | 63.2% |
📌 Historical trends reveal seasonal highs – plan accordingly.
These figures reflect real-time demand in Montevideo, helping you plan and price strategically.
Montevideo is Uruguay's capital and the only city in the country with meaningful Airbnb depth, so demand here sets the national baseline rather than following it. Guests are a mix of regional leisure travellers from Argentina and Brazil drawn by the Rambla waterfront and the beach barrios, domestic visitors during national holiday weeks, and a steady year-round business stream tied to the city's role as the seat of Mercosur and ALADI and its growing tech and services sector. Cruise and port traffic adds short, last-minute bookings in the Ciudad Vieja old town.
Because the market is compact (around 214 active listings against an Airdna market score of 39), occupancy is driven more by location and pricing discipline than by raw inventory growth. Mid-length corporate and relocation stays are common, which is why monthly furnished demand is a reliable complement to nightly bookings, especially outside the summer peak.
Summer is the clear high season: January and December are the strongest months, driven by South American holiday travel, beach demand along Pocitos and Punta Carretas, and the long Carnival build-up. Montevideo runs the longest Carnival in the world, roughly 40 days from late January through early March, with the Llamadas drum parades in early February and the official 2026 Carnival holiday on 16–17 February pulling bookings well in advance.
A second domestic spike comes during Semana de Turismo (Easter/Holy Week, late March or April), when Semana Criolla at Parque Prado draws over 200,000 visitors. The low season is the cool, windy winter, with June and September the weakest months. With seasonality measured at 35%, the summer-to-winter swing is moderate, so winter pricing should lean on business and mid-stay demand rather than tourism.
Pocitos is the highest-volume short-term-rental barrio: beachfront, walkable, packed with modern apartment towers, and the safest reliable bet for consistent summer occupancy. Punta Carretas next door is similar but more upscale and dining-led, while Carrasco, near the airport, is the luxury low-rise district that suits premium, longer stays rather than nightly churn.
Ciudad Vieja, the historic old town, captures cruise, cultural and short-trip guests but is quieter at night and more weekday-business oriented. Centro and Cordón (home of the Sunday Tristán Narvaja market) are budget-friendly and central, good for value listings, and Parque Rodó offers a park-and-beach mix popular with younger leisure travellers. Match nightly pricing to Pocitos and Ciudad Vieja; lean monthly in Carrasco.
Uruguay has no dedicated national short-term-rental licence yet, so renting an apartment on Airbnb is treated as ordinary economic activity: hosts who let habitually must declare the income to the Dirección General Impositiva (DGI), register the activity, and issue invoices. There is no municipal registration category in Montevideo for renting an entire flat short-term; the only formal tourist-accommodation route is the Bed & Breakfast classification, which requires the owner to live on the property and share common areas, so it does not cover whole-unit lets.
This is changing. In early 2026 the executive sent Parliament a bill to regulate tourist housing and let hotels compete with platforms, and a Diputados committee has advanced a version; hosts have countered with their own proposal. Operators should expect a registration and tax regime to arrive, keep clean income records now, and check building bylaws, since some co-ownership rules already restrict short-term letting.
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* Calculations based on 30 days/month. Actual results may vary depending on market, season, property type, and implemented strategy.
Montevideo averages about 68% occupancy over the 2025-06 to 2026-05 period, equal to roughly 246 booked nights a year. Because Montevideo is effectively Uruguay's whole Airbnb market, that figure is also the national average. Well-located barrios such as Pocitos and Punta Carretas typically clear it, while peripheral or weaker listings fall below.
Summer is peak: December and January are the strongest months, fuelled by South American beach travel and the long Carnival season that runs from late January through early March. Easter week (Semana de Turismo) adds a domestic spike. The weakest months are the cool, windy winter of June and September, when business and mid-stay demand should anchor pricing.
There is no whole-apartment short-term-rental licence yet. Hosts letting habitually must declare income to the DGI, register the activity and invoice it; the only formal tourist category, Bed & Breakfast, requires the owner to live on site. A 2026 bill to regulate tourist housing is advancing in Parliament, so a registration regime is likely soon.
Pocitos is the strongest all-round choice: beachfront, walkable and full of modern apartments with reliable summer demand. Punta Carretas is a more upscale neighbour, Carrasco suits premium longer stays near the airport, and Ciudad Vieja captures cruise and cultural guests. Centro, Cordón and Parque Rodó work well for value-priced central listings.