Airbnb Occupancy Rate in Playa Del Carmen, Mexico — Data & Trends 2025

Curious about the performance of short-term rentals in Playa Del Carmen, Mexico🇲🇽? Over the last year, the average occupancy rate was 52% with an ADR (Average Daily Rate) of 120€ / $109. During the period 2024-10 to 2025-09, hosts earned on average 1,541€ / $1,401 per month. This data reflects 321 analyzed listings in the city, last updated on 2025-10-08T16:05:00.

Key Metrics to Price Smarter & Earn More

Playa del Carmen
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90-day occupancy forecast for Playa Del Carmen so you can update rates and stay ahead of competitors.

Market summary in Playa Del Carmen

💰Avg. Monthly Revenue

1,541€ / $1,401

📈YoY Revenue Change

-8%

🏨Occupancy Rate

52%

💵Average Daily Rate (ADR)

120€ / $109

📊Seasonality Index

72%

🌟Best Months

February, January

📉Worst Months

September, August

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Data from 2024-10 to 2025-09. Last updated on 2025-10-08T16:05:00.

Airbnb occupancy forecast in Playa Del Carmen (next 90 days)

Date Expected Occupancy in Playa del Carmen Median ADR
17 Oct, Fri
27%
18 Oct, Sat
31%
19 Oct, Sun
29%
20 Oct, Mon
30%
21 Oct, Tue
20%
22 Oct, Wed
20%
23 Oct, Thu
25%
24 Oct, Fri
30%
25 Oct, Sat
28%
26 Oct, Sun
27%
27 Oct, Mon
27%
28 Oct, Tue
25%
29 Oct, Wed
23%
30 Oct, Thu
33%
31 Oct, Fri
35%
1 Nov, Sat
35%
2 Nov, Sun
32%
3 Nov, Mon
20%
4 Nov, Tue
19%
5 Nov, Wed
17%
6 Nov, Thu
26%
7 Nov, Fri
31%
8 Nov, Sat
29%
9 Nov, Sun
25%
10 Nov, Mon
33%
11 Nov, Tue
31%
12 Nov, Wed
30%
13 Nov, Thu
37%
14 Nov, Fri
47%
15 Nov, Sat
44%
16 Nov, Sun
37%
17 Nov, Mon
27%
18 Nov, Tue
23%
19 Nov, Wed
21%
20 Nov, Thu
27%
21 Nov, Fri
35%
22 Nov, Sat
36%
23 Nov, Sun
26%
24 Nov, Mon
29%
25 Nov, Tue
26%
26 Nov, Wed
33%
27 Nov, Thu
39%
28 Nov, Fri
43%
29 Nov, Sat
41%
30 Nov, Sun
33%
1 Dec, Mon
39%
2 Dec, Tue
31%
3 Dec, Wed
33%
4 Dec, Thu
37%
5 Dec, Fri
46%
6 Dec, Sat
42%
7 Dec, Sun
36%
8 Dec, Mon
30%
9 Dec, Tue
25%
10 Dec, Wed
23%
11 Dec, Thu
35%
12 Dec, Fri
41%
13 Dec, Sat
40%
14 Dec, Sun
30%
15 Dec, Mon
24%
16 Dec, Tue
22%
17 Dec, Wed
20%
18 Dec, Thu
35%
19 Dec, Fri
51%
20 Dec, Sat
58%
21 Dec, Sun
49%
22 Dec, Mon
71%
23 Dec, Tue
67%
24 Dec, Wed
68%
25 Dec, Thu
74%
26 Dec, Fri
79%
27 Dec, Sat
80%
28 Dec, Sun
85%
29 Dec, Mon
91%
30 Dec, Tue
89%
31 Dec, Wed
84%
1 Jan, Thu
76%
2 Jan, Fri
70%
3 Jan, Sat
60%
4 Jan, Sun
73%
5 Jan, Mon
54%
6 Jan, Tue
47%
7 Jan, Wed
41%
8 Jan, Thu
37%
9 Jan, Fri
40%
10 Jan, Sat
37%
11 Jan, Sun
33%
12 Jan, Mon
43%
13 Jan, Tue
50%
14 Jan, Wed
48%
15 Jan, Thu
51%
Last updated: Oct 17, 2025 (7.91)

These figures reflect real-time demand in Playa Del Carmen, helping you plan and price strategically.

Historical Airbnb occupancy in Playa Del Carmen (last 24 months)

% Occupancy Chart
Monthly Occupancy
Month Occupancy (%) Previous
year (%)
Oct 2024 44.6% 47.3%
Nov 2024 55.9% 55.0%
Dec 2024 63.0% 62.0%
Jan 2025 61.0% 57.6%
Feb 2025 72.4% 73.0%
Mar 2025 62.8% 64.0%
Apr 2025 50.9% 43.6%
May 2025 37.8% 42.5%
Jun 2025 43.2% 46.3%
Jul 2025 51.1% 56.7%
Aug 2025 37.8% 46.0%
Sep 2025 33.4% 37.2%

📌 Historical trends reveal seasonal highs such as February, January – plan accordingly.

Tools & strategies for Playa Del Carmen

Channel Manager Playa Del Carmen

Sync all your channels – Playa Del Carmen

Manage listings on Airbnb, Booking.com and Vrbo in one place across Playa Del Carmen.

  • 🔄 Avoid overbookings
  • 🗓️ Unified calendar management

Check your Airbnb listing

See how your listing ranks in Playa Del Carmen and find ways to improve it.

Example: https://www.airbnb.com/rooms/12345678 or just: 12345678

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Frequently asked questions about Airbnb occupancy in Playa Del Carmen

What is the average Airbnb occupancy rate in Playa Del Carmen and what does it mean for hosts?

The average occupancy rate in Playa Del Carmen is 52%, based on 2024-10 to 2025-09. Compare your listing using our Airbnb Analyzer.

What are the most effective strategies to increase occupancy in Playa Del Carmen?

Combine dynamic pricing, flexible calendars and listing optimization. List across multiple OTAs and track KPIs weekly. Our Dynamic Pricing automates updates and captures demand spikes.

When is the best season to rent out in Playa Del Carmen and how do I maximize it?

The most profitable month is February, January. Raise rates progressively, set minimum stays and align cancellations to risk. Delegate to our Revenue Management for daily adjustments.

When is low season in Playa Del Carmen and how can I stay profitable?

Use length-of-stay discounts, value-add packages and target digital nomads/corporate. Drive visibility and iterate via Market Insights.

What is ADR and what is the average rate in Playa Del Carmen?

The ADR in Playa Del Carmen is 120€ / $109. Improve it without harming occupancy to lift RevPAR. Strengthen your value proposition and sync pricing to demand. Find windows with Market Insights.

Is it profitable to invest in an Airbnb in Playa Del Carmen in 2025?

With 52%% occupancy and 120€ / $109 ADR, Playa Del Carmen shows potential. Start with Airbnb Analyzer and complement with Market Insights.

How do events and festivals impact occupancy in Playa Del Carmen?

Map trade shows, sports and cultural events; raise rates progressively and adjust minimum stays/cancellations. Our Dynamic Pricing bakes these peaks into the model.

What types of listings are most in demand in Playa Del Carmen?

Well-connected locations, workspaces, insulation and consistent reviews win more bookings. See guides on our blog.

Which booking platforms work best in Playa Del Carmen besides Airbnb?

Airbnb and Booking.com dominate; Vrbo, Expedia and local channels add value. Scale safely with a Channel Manager.

How can I improve mid-week occupancy in Playa Del Carmen?

Run Mon–Thu rates, build corporate packages, highlight workspace & internet speed. Offer early-bird and flexible minimum stays.

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