Airbnb Occupancy Rate in Madrid, Spain — Data & Trends 2025
Curious about the performance of short-term rentals in Madrid, Spain🇪🇸? Over the last year, the average occupancy rate was 71% with an ADR (Average Daily Rate) of 140€ / $127. During the period 2024-10 to 2025-09, hosts earned on average 2,595€ / $2,359 per month. This data reflects 458 analyzed listings in the city, last updated on 2025-10-08T17:31:00.
Key Metrics to Price Smarter & Earn More

90-day occupancy forecast for Madrid so you can update rates and stay ahead of competitors.
Market summary in Madrid
💰Avg. Monthly Revenue
2,595€ / $2,359
📈YoY Revenue Change
3%
🏨Occupancy Rate
71%
💵Average Daily Rate (ADR)
140€ / $127
📊Seasonality Index
41%
🌟Best Months
October, May
📉Worst Months
August, February
🚀 Manage your pricing like a pro
Discover how our team can help you boost your revenue in Madrid.
Request a demoData from 2024-10 to 2025-09. Last updated on 2025-10-08T17:31:00.
Airbnb occupancy forecast in Madrid (next 90 days)
These figures reflect real-time demand in Madrid, helping you plan and price strategically.
Historical Airbnb occupancy in Madrid (last 24 months)
📌 Historical trends reveal seasonal highs such as October, May – plan accordingly.
Tools & strategies for Madrid

Smarter Revenue Management
We help you increase revenue in Madrid with pricing algorithms, segmentation and active monitoring.
- 📊 Daily price optimization
- 🔍 Predictive analytics
Automate your pricing strategy – Madrid
Our engine auto-adjusts prices based on demand, seasonality and local events in Madrid.
- ⚙️ Updated several times per day
- 📍 Local data, smarter pricing
Sync all your channels – Madrid
Manage listings on Airbnb, Booking.com and Vrbo in one place across Madrid.
- 🔄 Avoid overbookings
- 🗓️ Unified calendar management
Check your Airbnb listing
See how your listing ranks in Madrid and find ways to improve it.
Example: https://www.airbnb.com/rooms/12345678 or just: 12345678
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Frequently asked questions about Airbnb occupancy in Madrid
What is the average Airbnb occupancy rate in Madrid and what does it mean for hosts?
The average occupancy rate in Madrid is 71%, based on 2024-10 to 2025-09. Compare your listing using our Airbnb Analyzer.
What are the most effective strategies to increase occupancy in Madrid?
Combine dynamic pricing, flexible calendars and listing optimization. List across multiple OTAs and track KPIs weekly. Our Dynamic Pricing automates updates and captures demand spikes.
When is the best season to rent out in Madrid and how do I maximize it?
The most profitable month is October, May. Raise rates progressively, set minimum stays and align cancellations to risk. Delegate to our Revenue Management for daily adjustments.
When is low season in Madrid and how can I stay profitable?
Use length-of-stay discounts, value-add packages and target digital nomads/corporate. Drive visibility and iterate via Market Insights.
What is ADR and what is the average rate in Madrid?
The ADR in Madrid is 140€ / $127. Improve it without harming occupancy to lift RevPAR. Strengthen your value proposition and sync pricing to demand. Find windows with Market Insights.
Is it profitable to invest in an Airbnb in Madrid in 2025?
With 71%% occupancy and 140€ / $127 ADR, Madrid shows potential. Start with Airbnb Analyzer and complement with Market Insights.
How do events and festivals impact occupancy in Madrid?
Map trade shows, sports and cultural events; raise rates progressively and adjust minimum stays/cancellations. Our Dynamic Pricing bakes these peaks into the model.
What types of listings are most in demand in Madrid?
Well-connected locations, workspaces, insulation and consistent reviews win more bookings. See guides on our blog.
Which booking platforms work best in Madrid besides Airbnb?
Airbnb and Booking.com dominate; Vrbo, Expedia and local channels add value. Scale safely with a Channel Manager.
How can I improve mid-week occupancy in Madrid?
Run Mon–Thu rates, build corporate packages, highlight workspace & internet speed. Offer early-bird and flexible minimum stays.