Airbnb Occupancy Rate in Benidorm, Spain, Data & Trends 2026

Over the June 2024 to May 2026 window, Benidorm averaged 63% occupancy across about 227 booked nights a year, sitting exactly on the 63% Spanish national average among the 28 Spanish cities ListingOK tracks. Its 124 euro average daily rate is broadly in line with the national norm, and the combination produces average monthly revenue of 2,171 euros per listing, a modest figure that reflects how much of the year runs below the summer peak.

The telling numbers are the 135% seasonality index and the 5% year-on-year revenue gain. The high seasonality says the market lives and dies by July and August, so annual returns hinge on filling the shoulders and winter rather than the easy summer weeks. The positive YoY growth, against a flat ADR, signals demand is still firming here, but with only middling average occupancy the edge goes to operators who actively manage low-season pricing.

Benidorm is one of the Mediterranean's most concentrated mass-tourism resorts, and its short-term rental demand is driven overwhelmingly by sun-and-beach leisure. The twin arcs of Levante and Poniente beaches, the high-rise skyline that has earned it the nickname "Beniyork", and attractions like Terra Mítica, Aqualandia and the Benidorm Palace cabaret pull a steady mix of British and northern-European holidaymakers, Spanish domestic visitors and a large over-55s winter crowd who escape colder climates for months at a time.

That winter-resident stream is what sets Benidorm apart from purely summer coastlines: mild January and February temperatures keep a base of demand alive when most Spanish beach towns empty out. The February Benidorm Fest, Spain's televised Eurovision pre-selection (held 10-14 February 2026 at the Palau d'Esports l'Illa), adds a sharp midwinter spike, while the year-round bar and entertainment strip around the new town keeps occupancy from collapsing in shoulder months.

Levante, the new town fronting Levante beach, is the highest-demand zone: it concentrates the nightlife, restaurants and the bulk of the high-rise apartment stock, and it converts best for younger and party-oriented guests. Rincón de Loix, at the far eastern end of Levante, is a dense, cosmopolitan pocket popular with families and long-stay expats, well served by supermarkets and pubs and offering more affordable units.

Poniente, on the western side, is the quieter, more residential counterpart, with a modern promenade and newer apartment blocks that suit families and the over-55s winter market. The Casco Antiguo (Old Town, locally El Castell), wedged between the two beaches, trades on its authentic Spanish streets, viewpoint and the Mirador del Castillo, appealing to guests wanting character over high-rise convenience. Across all zones, a valid Comunidad Valenciana tourist registration is what makes a unit lettable.