Airbnb Occupancy Rate in Murcia, Spain — Data & Trends 2025
Curious about the performance of short-term rentals in Murcia, Spain🇪🇸? Over the last year, the average occupancy rate was 53% with an ADR (Average Daily Rate) of 94€ / $85. During the period 2024-10 to 2025-09, hosts earned on average 1,255€ / $1,141 per month. This data reflects 148 analyzed listings in the city, last updated on 2025-10-08T15:48:00.
Key Metrics to Price Smarter & Earn More
90-day occupancy forecast for Murcia so you can update rates and stay ahead of competitors.
Market summary in Murcia
💰Avg. Monthly Revenue
1,255€ / $1,141
📈YoY Revenue Change
14%
🏨Occupancy Rate
53%
💵Average Daily Rate (ADR)
94€ / $85
📊Seasonality Index
73%
🌟Best Months
August, July
📉Worst Months
January, February
🚀 Manage your pricing like a pro
Discover how our team can help you boost your revenue in Murcia.
Request a demoData from 2024-10 to 2025-09. Last updated on 2025-10-08T15:48:00.
Airbnb occupancy forecast in Murcia (next 90 days)
These figures reflect real-time demand in Murcia, helping you plan and price strategically.
Historical Airbnb occupancy in Murcia (last 24 months)
📌 Historical trends reveal seasonal highs such as August, July – plan accordingly.
Tools & strategies for Murcia
Smarter Revenue Management
We help you increase revenue in Murcia with pricing algorithms, segmentation and active monitoring.
- 📊 Daily price optimization
- 🔍 Predictive analytics
Automate your pricing strategy – Murcia
Our engine auto-adjusts prices based on demand, seasonality and local events in Murcia.
- ⚙️ Updated several times per day
- 📍 Local data, smarter pricing
Sync all your channels – Murcia
Manage listings on Airbnb, Booking.com and Vrbo in one place across Murcia.
- 🔄 Avoid overbookings
- 🗓️ Unified calendar management
Check your Airbnb listing
See how your listing ranks in Murcia and find ways to improve it.
Example: https://www.airbnb.com/rooms/12345678 or just: 12345678
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Frequently asked questions about Airbnb occupancy in Murcia
What is the average Airbnb occupancy rate in Murcia and what does it mean for hosts?
The average occupancy rate in Murcia is 53%, based on 2024-10 to 2025-09. Compare your listing using our Airbnb Analyzer.
What are the most effective strategies to increase occupancy in Murcia?
Combine dynamic pricing, flexible calendars and listing optimization. List across multiple OTAs and track KPIs weekly. Our Dynamic Pricing automates updates and captures demand spikes.
When is the best season to rent out in Murcia and how do I maximize it?
The most profitable month is August, July. Raise rates progressively, set minimum stays and align cancellations to risk. Delegate to our Revenue Management for daily adjustments.
When is low season in Murcia and how can I stay profitable?
Use length-of-stay discounts, value-add packages and target digital nomads/corporate. Drive visibility and iterate via Market Insights.
What is ADR and what is the average rate in Murcia?
The ADR in Murcia is 94€ / $85. Improve it without harming occupancy to lift RevPAR. Strengthen your value proposition and sync pricing to demand. Find windows with Market Insights.
Is it profitable to invest in an Airbnb in Murcia in 2025?
With 53%% occupancy and 94€ / $85 ADR, Murcia shows potential. Start with Airbnb Analyzer and complement with Market Insights.
How do events and festivals impact occupancy in Murcia?
Map trade shows, sports and cultural events; raise rates progressively and adjust minimum stays/cancellations. Our Dynamic Pricing bakes these peaks into the model.
What types of listings are most in demand in Murcia?
Well-connected locations, workspaces, insulation and consistent reviews win more bookings. See guides on our blog.
Which booking platforms work best in Murcia besides Airbnb?
Airbnb and Booking.com dominate; Vrbo, Expedia and local channels add value. Scale safely with a Channel Manager.
How can I improve mid-week occupancy in Murcia?
Run Mon–Thu rates, build corporate packages, highlight workspace & internet speed. Offer early-bird and flexible minimum stays.