Airbnb Occupancy Rate in Paris, France, Data & Trends 2026

Over the analysis period June 2025 to May 2026, Paris ran 71% average occupancy, the highest of the thirteen French cities we track and roughly ten points above the national average of about 61%. Its ADR of 200 EUR is the third-highest in France, well clear of the 148 EUR country average, and average monthly revenue of 3,751 EUR reflects both that rate and a long 256 booked nights per year. On the headline metrics, Paris is the strongest year-round performer in the country.

The one figure to read carefully is year-on-year revenue, down 31%, by far the sharpest fall in our French set against a national picture of roughly flat results. That drop lines up squarely with the regulatory tightening that cut the primary-residence cap from 120 to 90 nights and intensified enforcement: legal supply is being squeezed, so per-listing revenue is compressing even as occupancy and rates stay high. Managers should plan around fewer rentable nights rather than weak demand.

Paris draws roughly 17-18 million international overnight visitors a year, more than almost any other city on earth, and that volume feeds steady short-term-rental demand across the whole calendar. Travellers come for sightseeing and shopping above all: the Louvre, Notre-Dame (reopened after its 2019 fire), the Eiffel Tower, Sacre-Coeur and Versailles each pull millions, while Disneyland Paris alone draws around 11 million. The biggest source markets are British, American, German, Italian and Chinese guests, a mix of first-time tourists, repeat city-breakers and a heavy layer of business and convention travel.

For rental managers this means demand is broad rather than dependent on one season, but it is also tightly capped by regulation. Most of the legal Airbnb supply is primary-residence letting, so listings are smaller, central and turn over fast. Compared with the French coastal and Alpine markets we track, Paris behaves like a true year-round city: high base occupancy, premium nightly rates and demand driven by culture, business and shopping rather than summer beach weather.

Central Paris is organised by arrondissement, and the single-digit districts plus Le Marais command the strongest short-term-rental rates. Le Marais (3rd and 4th) is the most-requested first-timer base, lively with boutiques, galleries and restaurants and walkable to Notre-Dame. Saint-Germain-des-Pres (6th) is the affluent, residential, consistently safe choice that commands premium ADR, while the 7th around the Eiffel Tower and the 1st around the Louvre sell on iconic location.

For managers chasing lower entry prices and more authentic demand, the 9th, 10th, 11th and the 18th around Montmartre offer strong occupancy at gentler rates, and emerging eastern districts like Belleville and the 20th attract younger, design-led travellers. Wherever the unit sits, central proximity to a Metro line matters more in Paris than in any coastal market we cover, because guests come to walk the city rather than to relax by a pool.