Airbnb Occupancy Rate in Livigno, Italy, Data & Trends 2026

Livigno posts 52% average occupancy across about 188 booked nights a year, four points under Lombardy and Italy's typical markets relative to the 56% national average, but as with most alpine resorts the rate tells the real story. At 262 euros average daily rate, Livigno is one of the most expensive markets in this set, reflecting premium ski-apartment and chalet stock in a snow-sure, duty-free resort with constrained supply.

That high ADR lifts average monthly revenue to 3,226 euros per listing despite middling occupancy, and revenue is up a healthy 14% year on year, an unusually strong gain likely buoyed by anticipation around the Milano-Cortina 2026 Olympics. The 114% seasonality index confirms a peak-capture market: the winter months and a summer bump carry the year. Read together, Livigno is a high-rate, momentum-positive market where the 2026 Games add a one-off demand layer on top of an already robust winter engine.

Livigno is a high-altitude resort town in the far north of Lombardy, wedged against the Swiss border at over 1,800 metres, and its short-term rental market runs on two engines: snow and shopping. As an extra-territorial duty-free zone, Livigno draws shoppers as well as skiers, and its extensive lift network, snow-sure altitude and long season make it one of the Italian Alps' most reliable winter destinations. That profile is about to intensify, because Livigno is a confirmed venue for the Milano-Cortina 2026 Winter Olympics, hosting freestyle and snowboard events, which puts the town on a global stage.

In summer the same valley reinvents itself for mountain bikers, road cyclists tackling the high passes, and hikers, giving operators a meaningful second season. With 209 active listings in a town of under 7,000 residents, Livigno behaves like a pure resort economy where apartments and chalets exist primarily for visitors, and where the Olympic spotlight and duty-free draw together support premium rates against strong, repeat winter demand.

Livigno stretches along a single long valley, so the meaningful distinctions are by zone along its length rather than by separate districts. The central area around Via Plinio and the main pedestrian shopping street is the highest-converting base: it puts guests at the heart of the duty-free shops, restaurants and après-ski, with easy access to the central lifts, and suits visitors who want walkable convenience.

The Carosello 3000 side, on the western slopes, and the Mottolino side, on the eastern slopes toward Trepalle, anchor the two main ski sectors, so listings near either gondola base appeal to skiers wanting ski-in or quick-access positioning. The San Rocco and Santa Maria areas spread along the valley with quieter, more residential stock. For the 2026 Olympics, proximity to the snowpark and competition venues adds a temporary premium, but year-round it is access to the lifts and the central shopping strip that drives bookings.