Airbnb Occupancy Rate in Génos, France, Data & Trends 2026

Annual averages mislead in a market this seasonal, so read Génos's numbers as a shape, not a level. The 45% occupancy — 161 nights a year — is not spread evenly: it stacks into the February holiday weeks, the Christmas fortnight and July-August, with near-empty inter-seasons between. The €106 average daily rate likewise blends premium ski weeks with more modest summer pricing. Together they produce about €1,292 in average monthly revenue, but the actual cash arrives in perhaps five or six months of the year.

Operationally that means three things. First, the peak weeks carry the whole year: price them with confidence and require week-long stays — that discipline is what the +6% year-over-year revenue growth is built on. Second, budget on annual cash flow, not monthly averages, because October and November will produce close to nothing and that is normal, not a failure. Third, occupancy is the wrong headline KPI here: a listing at 40% occupancy that captured every school-holiday week at full rate beats one at 50% that discounted its winter away.

Génos is a village of barely 130 inhabitants in the Louron valley of the Hautes-Pyrénées, sitting on the shore of the Génos-Loudenvielle lake — and it punches far above its size as a rental market because it lives off two seasons. In winter, guests come for the Peyragudes ski area, reachable via the Skyvall gondola from neighbouring Loudenvielle, and for the Balnéa thermal baths, the best-known spa complex in the French Pyrenees. In summer, the lake becomes the valley's playground and the surrounding cols — Peyresourde above all — draw cyclists retracing Tour de France climbs, plus hikers and paragliders. Demand is dominated by French families, with a meaningful Spanish contingent from across the nearby border.

The market runs at 45% average occupancy and a €106 average daily rate, for about €1,292 in monthly revenue and 161 occupied nights a year — and revenue is up 6% year over year, the strongest trend in this group. Small twin-season mountain markets like this reward owners who understand exactly when their 161 nights actually happen, because almost nothing about this market is spread evenly across the calendar.

The rental stock in and around Génos is village-scale: stone houses and chalets in the old village above the lake, apartments and chalets along the lakeshore, and — a few hundred metres away — Loudenvielle, the valley's service hub, where the shops, restaurants, the Balnéa baths and the Skyvall gondola all sit. Properties within a genuine walk of Loudenvielle's centre and the gondola rent noticeably better in winter, because they let guests reach the Peyragudes slopes without driving. Higher up, the small resort of Val Louron and the altitude residences at Peyragudes itself compete for pure ski-in demand, while quieter valley villages such as Estarvielle and Loudervielle offer cheaper bases.

The stock character is family mountain accommodation: wood-clad interiors, bunk rooms, boot storage, and a garage or parking spot that matters enormously in snow weeks. Outdoor space facing the lake is the summer differentiator. Guests here compare on practicality — beds for six, a dishwasher, distance to the gondola — more than on design, and the listings that state those facts plainly are the ones that win the February weeks.