Curious about the performance of short-term rentals in Tampa, United States? Over the last year, the average occupancy rate was 59% with an ADR (Average Daily Rate) of 145€. Hosts earned on average 2425€ per month.

90-day occupancy forecast for Tampa so you can update rates and stay ahead of competitors.
Key metrics to optimize your pricing strategy
Avg. Monthly Revenue
2425€
$2207 USD
YoY Revenue Change
-15%
vs. previous year
Occupancy Rate
59%
~18 days/month
Average Daily Rate
145€
$132 USD
Seasonality Index
76%
demand variation
Best Months
March, February
peak season
Worst Months
September, October
low season
Our AI-powered platform automatically optimizes your rates. Maximize your revenue with intelligent dynamic pricing.
Over the analysis period June 2025 to May 2026, Tampa averaged 59% occupancy, just below the United States city average of roughly 60% in our dataset, with the typical listing booked about 214 nights a year. Average daily rate is €145 (about $132), which is well under the national average of roughly €202 (about $130 lower), reflecting Tampa's value positioning versus higher-priced markets. Average monthly revenue lands at €2,439 (about $2,217).
The headline caution is direction of travel: revenue is down 15% year over year, a sharper decline than most US cities, pointing to softening rates or a growing supply of active listings competing for the same demand. Seasonality is pronounced at 75%, among the steepest swings nationally, so the calendar matters more here than the average suggests: the March-February peak carries the year while September-October drags it down. Practically, the numbers reward disciplined dynamic pricing and event-led premiums over a flat nightly rate.
Average occupancy rate by month in Tampa, compared with the same month a year earlier.
| Month | Occupancy | Prior year |
|---|---|---|
| Jul 2025 | 60% | 61.4% |
| Aug 2025 | 54.5% | 58.9% |
| Sep 2025 | 51.7% | 56.7% |
| Oct 2025 | 55.2% | 75.6% |
| Nov 2025 | 56.3% | 71.4% |
| Dec 2025 | 58.8% | 69.9% |
| Jan 2026 | 63.7% | 71.8% |
| Feb 2026 | 71.9% | 79.2% |
| Mar 2026 | 71.5% | 76.4% |
| Apr 2026 | 61.9% | 64.8% |
| May 2026 | 51.6% | 59.6% |
| Jun 2026 | 56.3% | 57.3% |
📌 Historical trends reveal seasonal highs – plan accordingly.
These figures reflect real-time demand in Tampa, helping you plan and price strategically.
Tampa's short-term-rental demand is fed by a mix of leisure, sports and business travel rather than a single beach-vacation engine. The city pulls visitors to Busch Gardens, ZooTampa, the 2.6-mile Tampa Riverwalk and the Florida Aquarium, while Amalie Arena (Tampa Bay Lightning, concerts) and Raymond James Stadium (Tampa Bay Buccaneers) drive concentrated event-night spikes. The deep-water Port of Tampa Bay is also one of North America's busiest cruise terminals, so guests routinely book a night or two near downtown before or after a sailing.
Beyond tourism, Tampa is a regional hub for health care, finance and insurance, which sustains a steady baseline of corporate and medical-stay bookings through the workweek. For hosts this means demand is broader and less weather-dependent than in pure Gulf beach towns, but it also means competing on proximity to downtown, the airport and the convention center rather than on beachfront. Guests often pair Tampa with day trips to nearby Clearwater and St. Pete beaches.
Tampa is firmly a winter-and-spring market. The dry, mild season from November to April brings the bulk of leisure travel, and the ListingOK data confirms it: the strongest months are March and February, while September and October sit at the bottom. The peak is anchored by two huge events. The Gasparilla Pirate Festival, running since 1904, draws over 300,000 people to the Bayshore Boulevard parade route; in 2026 the children's parade falls on Saturday 24 January and the main Seminole Hard Rock Gasparilla Pirate Fest on Saturday 31 January. The Florida State Fair (5-16 February 2026) then pulls roughly half a million visitors to the fairgrounds.
The low season runs June through October, overlapping the 1 June-30 November Atlantic hurricane season, with hot, humid afternoons and frequent thunderstorms (Tampa is the lightning capital of North America). Rainfall peaks in August and September, which lines up with the weakest occupancy. Hosts should hold firm pricing for the January-March window and Buccaneers/Lightning home games, then discount aggressively and target longer stays through late summer.
Downtown, Channelside and the Water Street district are the safest bets for nightly rentals: walkable to Amalie Arena, the convention center, the Riverwalk and the cruise port, and zoned in ways that more often accommodate short stays. Ybor City, the historic cigar district just east of downtown, trades on cobblestone streets, nightlife and cultural events and suits guests who want walkable bars and music; expect strong weekend demand but noise-sensitive listings.
Hyde Park and South Tampa (along Bayshore Boulevard and South Howard Avenue) are leafy, upscale and residential, with boutique shopping at Hyde Park Village and easy airport access, which appeals to longer corporate and family stays at higher ADRs. Davis Islands offers a quieter waterfront feel near Tampa General Hospital, useful for medical visitors. New Tampa, north of the city near Busch Gardens and the University of South Florida, is more suburban and budget-oriented, better for value-led family bookings than for premium nightly rates.
Short-term rentals in Tampa are governed by a layered framework rather than a single city ordinance. At the state level, operators renting for periods of less than 30 days or one calendar month more than three times a year must hold a vacation rental license from the Florida Department of Business and Professional Regulation (DBPR) and collect and remit state sales tax plus Hillsborough County's tourist development (bed) tax.
At the local level, the City of Tampa does not run a dedicated STR registration program; instead hosts operate under a City of Tampa Business Tax Receipt layered on top of city zoning and county rules. Zoning is the key constraint: a rental works cleanly either where the district expressly permits nightly stays or where the host only books stays of seven nights or more. Florida's 2011 preemption law limits how far the city can restrict rental frequency or duration, but operators should still confirm their specific parcel's zoning and monitor the Tampa City Council agenda, which has revisited STR policy repeatedly without yet adopting a comprehensive ordinance.
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* Calculations based on 30 days/month. Actual results may vary depending on market, season, property type, and implemented strategy.
Tampa listings averaged 59% occupancy over the June 2025 to May 2026 period, just below the United States city average of around 60% in our dataset, with a typical property booked roughly 214 nights a year. Occupancy swings hard with the seasons, peaking in late winter and spring and bottoming out in the September-October low season.
The strongest months are February and March, driven by mild dry weather plus the Gasparilla Pirate Festival in late January and the Florida State Fair in mid-February, with steady demand through November to April. June to October is the low season, overlapping hurricane season and summer thunderstorms, so plan discounts and longer stays then.
Yes. For stays under 30 days you generally need a state vacation rental license from Florida's DBPR, plus a City of Tampa Business Tax Receipt, and you must collect state sales tax and the Hillsborough County tourist development tax. There is no separate city STR registration program, but zoning rules and county requirements still apply to your specific parcel.
Downtown, Channelside and Water Street are strongest for nightly stays thanks to walkability to Amalie Arena, the convention center and the cruise port. Ybor City suits nightlife-focused weekend guests, while Hyde Park and South Tampa attract higher-paying corporate and family stays. New Tampa near Busch Gardens works for value-led family bookings.